Hotelmarketing News

Sit in a hospitality-related conference these days and the subject of Google is bound to raise its head. One general line of questioning has been: will Google come to dominate the industry, leaving online travel agencies and others in its wake? [...]
Mo, Jul 24, 2017
Even with the 24-hour policies that launched in 2014, buyers have been able to secure same-day cancellation contract terms and dissolve relationships with properties that wouldn't accept same-day cancels. [...]
Mo, Jul 24, 2017
A new report issued today at GBTA Convention 2017 by the GBTA Foundation in partnership with American Express Global Business Travel highlights the positive economic impact business travel has on the nation’s economy. [...]
Mo, Jul 24, 2017
The last minute hotel booking app has added a feature encouraging hoteliers to give discounts on upgrades to maximise income which it says it “challenging the legacy OTA model”. [...]
Mo, Jul 24, 2017
A new study from Barclays Corporate Banking has found that 37% of British holidaymakers plan to book their stays directly through hotel websites or self-accomodation providers this year compared to 17% in 2007 and 30% five years ago. [...]
Mo, Jul 24, 2017
Risk aversion, weak customer focus, and siloed mind-sets have long bedeviled organizations. In a digital world, solving these cultural problems is no longer optional. [...]
Mo, Jul 24, 2017
The phrase ‘book direct’, which is so widespread within the industry that it’s become the name of its own movement, is very unfamiliar to the average person looking to book a hotel. [...]
Mo, Jul 24, 2017
Vertical Booking, a recognized leader in global reservation technology, announced today rapid growth in 2017, with the addition of over 588 hotels in the first 6 months of the year, bringing the total to more than 5,000 hotels in 106 countries. [...]
Mo, Jul 24, 2017
With so many websites vying for the opportunity to book your next trip, TripAdvisor is hoping its recent makeover will help it stand out from the ever-expanding crowd. The NYT took TripAdvisors new user experience to a test. [...]
Fr, Jul 21, 2017
Another year, another GBTA. It seems like corporate travel is heading in the direction of offering more options to business travelers, but progress remains slow. [...]
Fr, Jul 21, 2017
Despite initial concerns from the corporate travel community regarding Marriott’s new 48-hour cancellation policy, one corporate travel services provider says these new booking policies won’t hurt corporate travelers and their companies much. [...]
Fr, Jul 21, 2017
A new report has identified trends of personalisation and seamless travel as key drivers of success in the next five to seven years, and identifies four future-looking world scenarios that travel companies need to prepare for today. [...]
Fr, Jul 21, 2017
Released by Carlson Wagonlit Travel and the GBTA Foundation, The 2018 Global Travel Forecast shows global airfares are expected to rise 3.5% in 2018; hotel prices are expected to be 3.7% higher; [...]
Fr, Jul 21, 2017
Tight margins and fierce competition have always been hallmarks of the restaurant industry, but changes in the way consumers decide where to dine are forcing restaurateurs to get even more strategic in how they promote their businesses. [...]
Fr, Jul 21, 2017
As North American hoteliers push forward into the third quarter of 2017, both average daily rates and bookings remain inconsistent across all travel segments, according to new data from TravelClick’s July 2017 North American Hospitality Review. [...]
Fr, Jul 21, 2017
When it comes to pricing, travel brands are currently facing two sets of online competition. The first is fellow travel brands within their competitive set, the second is their own rates, as represented across the rest of the web from other advertisers. [...]
Fr, Jul 21, 2017
Business travel can be unpredictable: Flights can be delayed, meetings rescheduled or assignments changed - sometimes with little notice. But now, those last-minute changes could prove costly as more hotels impose 48-hour minimums for canceling a stay without penalty. [...]
Do, Jul 20, 2017
According to a recent industry poll, some 59% of respondents indicated that business travelers will likely book away from Marriott properties, especially after they get burned by cancellation fees a couple of times as many travelers do not read the fine print on travel documents. [...]
Do, Jul 20, 2017
The company is recommending that the owners of its managed and franchised hotels move to a policy that would require cancellation 48 hours in advance to avoid a penalty. Some cancellation windows in certain locations would rise to 72 hours. [...]
Do, Jul 20, 2017
The new division - RoomIt by CWT - is working more like an outsourced tech startup than a travel management company division and that it will deliver aggregated and sorted hotel content to any booking tool. [...]
Do, Jul 20, 2017

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